{"id":3314,"date":"2023-04-21T09:37:20","date_gmt":"2023-04-21T07:37:20","guid":{"rendered":"http:\/\/live.hajoona.in\/?page_id=3314"},"modified":"2025-10-21T16:22:30","modified_gmt":"2025-10-21T14:22:30","slug":"expertise","status":"publish","type":"page","link":"https:\/\/hajoona.com\/en\/expertise\/","title":{"rendered":"Expertise"},"content":{"rendered":"\r\n\r\n\r\n\r\n<div id=\"block-c57949bbbeef1b46c3fe1a2bcc6bd11969ea409fecb9c\" \r\n    class=\"wp-block-acf-hero-slider alignfull acf-block-component\"\r\n    style=\"margin-top:0;margin-bottom:0;\">\r\n\r\n<div class=\"hero-slider-block__media\">\r\n\r\n    <img decoding=\"async\" class=\"slide-1 active\"\r\n        src=\"https:\/\/hajoona.com\/wp-content\/uploads\/2023\/03\/GettyImages-1305346790.jpg\" srcset=\"https:\/\/hajoona.com\/wp-content\/uploads\/2023\/03\/GettyImages-1305346790-414x276.jpg 414w, https:\/\/hajoona.com\/wp-content\/uploads\/2023\/03\/GettyImages-1305346790-768x512.jpg 768w, https:\/\/hajoona.com\/wp-content\/uploads\/2023\/03\/GettyImages-1305346790-1024x683.jpg 1024w, https:\/\/hajoona.com\/wp-content\/uploads\/2023\/03\/GettyImages-1305346790-1536x1024.jpg 1536w, https:\/\/hajoona.com\/wp-content\/uploads\/2023\/03\/GettyImages-1305346790.jpg 1920w\"\r\n        alt=\"Nature is our Super\u00adpower.\">\r\n<\/div>\r\n<div class=\"hero-slider-block__content has-product-apricot-background-color\">\r\n\r\n    <div class=\"hero-slider-block__bg\"><\/div>\r\n\r\n    <div\r\n        class=\"hero-slider-block__content-inner has-global-padding is-layout-constrained wp-block-group is-style-5-cols\">\r\n\r\n        <div class=\"content-inner__slide-container\">\r\n\r\n                        <span data-bg-color=\"product-apricot\"\r\n                class=\"content-inner__slide is-layout-constrained slide-1 active has-product-apricot-background-color  active\">\r\n\r\n                                <h2 class=\"slide__head\">Nature is our super&shy;power.<\/h2>\r\n                \r\n                                <h4 class=\"slide__subhead\">Superior standards, natural ingredients, extraordinary experiences.<\/h4>\r\n                \r\n                \r\n            <\/span>\r\n\r\n\r\n        <\/div>\r\n\r\n    <\/div>\r\n\r\n    <div class=\"hero-slider-block__index has-copy-s-font-size\">\r\n        <ul>\r\n            \r\n            <!-- <li><a><span class=\"index\">1<\/span><span class=\"line\"><\/span><\/a><\/li>\r\n            <li class=\"active\"><a><span class=\"index\">1<\/span><span class=\"line\"><\/span><\/a><\/li>\r\n            <li><a><span class=\"index\">1<\/span><span class=\"line\"><\/span><\/a><\/li> -->\r\n        <\/ul>\r\n    <\/div>\r\n\r\n<\/div>\r\n\r\n\r\n<span id=\"trigger-block-c57949bbbeef1b46c3fe1a2bcc6bd11969ea409fecb9c\"><\/span>\r\n<script>\r\nif (typeof initHeroSliderBlock !== 'undefined') {\r\n    initHeroSliderBlock(document.querySelector(`#trigger-block-c57949bbbeef1b46c3fe1a2bcc6bd11969ea409fecb9c`).parentNode);\r\n} else {\r\n    window.addEventListener('blockjs', () => {\r\n        initHeroSliderBlock(document.querySelector(`#trigger-block-c57949bbbeef1b46c3fe1a2bcc6bd11969ea409fecb9c`).parentNode);\r\n    });\r\n}\r\n<\/script>\r\n\r\n<\/div>\n\n\n<div class=\"wp-block-group alignfull has-prime-white-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0\">\n<div class=\"wp-block-columns alignwide align-items-baseline is-layout-flex wp-container-core-columns-is-layout-95cf7256 wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--4);margin-bottom:var(--wp--preset--spacing--4)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\" style=\"font-size:clamp(27.42px, 1.714rem + ((1vw - 3.2px) * 1.748), 47px);\">Genuine treasures: secondary plant substances<\/h2>\n\n\n\n<p><strong>True heroes from nature<\/strong><br>We harness the superpower of secondary plant compounds. They help plants to adapt to their environment. They ward off predators, protect against sun, rain or fungal attack, act as growth regulators and also serve as flavor, fragrance or colorants.<\/p>\n\n\n\n<p>We humans can also participate in this superpower by balancing our diet. Fruits, vegetables, nuts, mushrooms and herbs contain a wide range of valuable nutrients such as vitamins, minerals and secondary plant compounds. These substances serve various functions in plants \u2013 and as part of a balanced diet, they can also contribute to health and general well-being in humans.<br>One example is resveratrol, a secondary plant compound found in red grapes, raspberries and cocoa beans. In plants, it plays a protective role against environmental influences. In human nutrition, resveratrol is a component of polyphenol-rich foods and supports overall well-being.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-style-4-cols-content is-layout-flow wp-block-column-is-layout-flow\">\n<p>The power of plants is not prioritized in the pharmaceutical industry because companies believe that no significant profits can be made from plant ingredients. As a result, they are often unwilling to fund studies on secondary plant compounds.<\/p>\n\n\n\n<p><strong>Therefore, one of our primary goals is: further research on phytochemicals.<\/strong><\/p>\n\n\n\n<p>The latest nutritional and health science findings on the health-promoting potential of phytochemicals are regularly incorporated into hajoona&#8217;s product development. Existing recipes can thus be optimized, new ones created and implemented together with our suppliers.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-media-text alignfull has-media-on-the-right is-stacked-on-mobile is-image-fill-element is-style-square has-prime-white-color has-prime-off-white-background-color has-text-color has-background\" style=\"margin-top:0;margin-bottom:0\" id=\"longevity\"><div class=\"wp-block-media-text__content\">\n<div class=\"wp-block-group is-style-5-cols has-prime-black-color has-text-color has-link-color wp-elements-4dd0c2bab6ec3740ec4f1d756f7c7dd1 has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--4);margin-bottom:var(--wp--preset--spacing--4)\">\n<h2 class=\"wp-block-heading\" style=\"font-size:clamp(33.419px, 2.089rem + ((1vw - 3.2px) * 2.373), 60px);\">Longevity, made simple.<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:clamp(18.959px, 1.185rem + ((1vw - 3.2px) * 0.986), 30px);\">Health. Freedom. Growth. &#8211; in deinem Alltag.<\/h3>\n\n\n\n<p>Longevity isn\u2019t just about living longer, but living <strong>better<\/strong>\u2014with energy, health, and true quality of life. That\u2019s exactly where hajoona comes in: <strong>highly sophisticated in research &amp; formulation, simple to use, and tangible in everyday life<\/strong>. Our products, programs, and community help you establish routines that last.<\/p>\n<\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"2120\" height=\"1414\" src=\"https:\/\/hajoona.com\/wp-content\/uploads\/2025\/10\/Longevity-made-simple.-hajoona.jpg\" alt=\"Dieses Bild zeigt drei lebensfrohe Frauen in herzlicher Umarmung \u2013 ein starkes Sinnbild f\u00fcr generations\u00fcbergreifende Gemeinschaft, Empowerment und die positive Energie der hajoona Community.\" class=\"wp-image-6974 size-full\" style=\"object-position:48% 50%\" srcset=\"https:\/\/hajoona.com\/wp-content\/uploads\/2025\/10\/Longevity-made-simple.-hajoona.jpg 2120w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/10\/Longevity-made-simple.-hajoona-768x512.jpg 768w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/10\/Longevity-made-simple.-hajoona-1024x683.jpg 1024w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/10\/Longevity-made-simple.-hajoona-414x276.jpg 414w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/10\/Longevity-made-simple.-hajoona-1536x1024.jpg 1536w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/10\/Longevity-made-simple.-hajoona-2048x1366.jpg 2048w\" sizes=\"auto, (max-width: 2120px) 100vw, 2120px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-prime-white-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0\">\n<div class=\"wp-block-columns alignwide align-items-baseline is-layout-flex wp-container-core-columns-is-layout-95cf7256 wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--4);margin-bottom:var(--wp--preset--spacing--4)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\">Longevity, made simple.<\/h3>\n\n\n\n<p><strong>Simple &amp; effective longevity.<\/strong> We take a holistic view of longevity and translate that ambition into concrete, everyday solutions. Our products support your daily intake of essential nutrients and help you maintain balance and vitality. But longevity is much more: it\u2019s a life concept that unites body, mind, and lifestyle. We bring together people who put health, community, and self-determination at the center\u2014creating an environment where lasting, genuine quality of life can emerge. <strong>The four pillars of longevity at hajoona<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Health<\/strong> \u2013 We help people strengthen their physical foundation and take preventative care of their well-being. Real longevity starts with the daily decision to live a healthy lifestyle.<\/li>\n\n\n\n<li><strong>Happiness &amp; Fulfillment<\/strong> \u2013 A long life is truly valuable when it is self-directed and meaningful. We encourage living your values, achieving your goals, and actively nurturing community.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-style-4-cols-content is-layout-flow wp-block-column-is-layout-flow\">\n<ul class=\"wp-block-list\">\n<li><strong>Personal Growth<\/strong> \u2013 Longevity also means maturing mentally and emotionally: learning, trying new things, and developing your own personality.<\/li>\n\n\n\n<li><strong>Financial Freedom<\/strong> \u2013 Economic independence gives you the freedom to shape life on your own terms. hajoona offers a strong business model that helps people build a stable foundation for their future.<\/li>\n<\/ul>\n\n\n\n<p><strong>This creates a unique interplay of health, personal development, and financial self-determination.<\/strong> That is the essence of longevity at hajoona: empowering people not just to live longer\u2014but to live better, happier, and freer.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\r\n\r\n\r\n\r\n<div id=\"quality\" \r\n    class=\"wp-block-acf-teaser alignfull has-product-green-background-color has-background has-prime-white-color has-text-color acf-block-component\"\r\n    style=\"margin-top:0;margin-bottom:0;\">\r\n\r\n\r\n<div class=\"highlight__offset-text highlight__offset-text--top alignright\"><span\r\n        class=\"text\">Best<\/div>\r\n\r\n<div class=\"highlight__inner-block\">\r\n\r\n    <div class=\"highlight__copy\"><span>We rely on the power of nature and provide education on healthy eating to improve the well-being of all people every day.<\/span>\r\n\r\n        \r\n    <\/div>\r\n        <div class=\"highlight__image\">\r\n        <img decoding=\"async\" src=\"https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/Nature.jpg\" srcset=\"https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/Nature-414x414.jpg 414w, https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/Nature-768x768.jpg 768w, https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/Nature-1024x1024.jpg 1024w, https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/Nature-1536x1536.jpg 1536w, https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/Nature-2048x2048.jpg 2048w\"\r\n            alt=\"Best quality\">\r\n    <\/div>\r\n\r\n<\/div>\r\n\r\n<div class=\"highlight__offset-text highlight__offset-text--bottom alignleft\"><span\r\n        class=\"text\">quality<\/div>\r\n\r\n\r\n\r\n<span id=\"trigger-quality\"><\/span>\r\n<script>\r\nif (typeof initTileMenuBlock !== 'undefined') {\r\n    initTileMenuBlock(document.querySelector(`#trigger-quality`).parentNode);\r\n} else {\r\n    window.addEventListener('blockjs', () => {\r\n        initTileMenuBlock(document.querySelector(`#trigger-quality`).parentNode);\r\n    });\r\n}\r\n<\/script>\r\n\r\n<\/div>\n\n\n<div class=\"wp-block-columns alignwide align-items-baseline is-layout-flex wp-container-core-columns-is-layout-95cf7256 wp-block-columns-is-layout-flex\" id=\"Scientific-advisory-board\" style=\"margin-top:var(--wp--preset--spacing--4);margin-bottom:var(--wp--preset--spacing--4)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"Beirat\" style=\"font-size:clamp(27.42px, 1.714rem + ((1vw - 3.2px) * 1.748), 47px);\">Scientific advisory board<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-style-4-cols-content is-layout-flow wp-block-column-is-layout-flow\">\n<p>hajoona is committed to the continuous development and optimization of products, processes and systems. Therefore, we have decided to establish a scientific advisory board. We are proud and honored that renowned personalities from research and teaching as well as from the economy have agreed to actively support hajoona in an advisory capacity.<\/p>\n<\/div>\n<\/div>\n\n\n\r\n<style>\r\ndiv#block-cfe2e23bec589236a9fb714b7738de0b69ea40a001011 .slide {\r\n    width: 36rem !important;\r\n}\r\n\r\ndiv#block-cfe2e23bec589236a9fb714b7738de0b69ea40a001011 .slide__image-container {\r\n    aspect-ratio: 1\/1.25;\r\n    font-size: 8rem;\r\n}\r\n\r\ndiv#block-cfe2e23bec589236a9fb714b7738de0b69ea40a001011 .slide__image-container img {\r\n    object-fit: contain;\r\n    object-position: left bottom;\r\n}\r\n<\/style>\r\n\r\n\r\n\r\n<div id=\"block-cfe2e23bec589236a9fb714b7738de0b69ea40a001011\" \r\n    class=\"wp-block-acf-carousel has-prime-black-color has-text-color acf-block-component\"\r\n    style=\"margin-bottom:var(--wp--preset--spacing--5);\">\r\n<div class=\"carousel-container has-global-padding is-layout-constrained\"\r\n    style=\"\">\r\n    <button class=\"carousel-control carousel-control--prev no-button-styling prev-cursor\"><\/button>\r\n    <button class=\"carousel-control carousel-control--next no-button-styling next-cursor\"><\/button>\r\n\r\n    <div class=\"carousel-pos  alignwide\">\r\n        <div class=\"carousel\" data-slick='{\"mobileFirst\":true,\"variableWidth\":false,\"infinite\":false,\"slidesToShow\":1,\"slidesToScroll\":1}'>\r\n\r\n            \r\n            <a class=\"slide\" href=\"javascript:void(0);\">\r\n            <div class=\"slide__image-container\">\r\n                <img decoding=\"async\" class=\"slide-1 active\"\r\n                    src=\"https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Beghini-Alessandro-05.2023.jpg\" srcset=\"https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Beghini-Alessandro-05.2023.jpg 960w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Beghini-Alessandro-05.2023-576x768.jpg 576w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Beghini-Alessandro-05.2023-768x1024.jpg 768w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Beghini-Alessandro-05.2023-311x414.jpg 311w\"\r\n                    alt=\"Prof. Beghini Alessandro\">\r\n\r\n                \r\n                \r\n            <\/div>\r\n\r\n                        <h3 class=\"slide__head\">Prof. Alessandro Beghini<\/h3>\r\n            \r\n                        <h4 class=\"slide__subhead\">Is Associate Professor of Molecular Biology at the Department of Health Sciences (DISS), School of Medicine, University of Milan, and Editor-in-Chief of the Atlas of Genetics and Cytogenetics in Oncology and Haematology. Research topics have been focused on cancer molecular biology and include the molecular interference of cancer-driving pathways.<\/h4>\r\n            \r\n            <\/a>\r\n            <a class=\"slide\" href=\"javascript:void(0);\">\r\n            <div class=\"slide__image-container\">\r\n                <img decoding=\"async\" class=\"slide-2\"\r\n                    src=\"https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Dr.-Florian-Kraus-scaled-e1712047077329.jpg\" srcset=\"https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Dr.-Florian-Kraus-scaled-e1712047077329-414x384.jpg 414w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Dr.-Florian-Kraus-scaled-e1712047077329-768x711.jpg 768w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Dr.-Florian-Kraus-scaled-e1712047077329-1024x949.jpg 1024w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Dr.-Florian-Kraus-scaled-e1712047077329-1536x1423.jpg 1536w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Dr.-Florian-Kraus-scaled-e1712047077329.jpg 1834w\"\r\n                    alt=\"Prof. Dr. Florian Kraus\">\r\n\r\n                \r\n                \r\n            <\/div>\r\n\r\n                        <h3 class=\"slide__head\">Prof. Dr. Florian Kraus<\/h3>\r\n            \r\n                        <h4 class=\"slide__subhead\">Prof. Dr. Florian Kraus is Professor of Sales and Services Marketing and Academic Director of the MBA programmes and of the Bachelor of Business Administration course at the University of Mannheim. His research focuses on direct sales, personal selling and sales management. Prof Kraus is a member of the Editorial Board of the &#8220;Journal of Retailing&#8221;, &#8220;Journal of Personal Selling &#038; Sales Management&#8221; and &#8220;British Journal of Management&#8221;. He is also Chairman of the Scientific Advisory Board of the German Direct Selling Association (BDD).<\/h4>\r\n            \r\n            <\/a>\r\n            <a class=\"slide\" href=\"javascript:void(0);\">\r\n            <div class=\"slide__image-container\">\r\n                <img decoding=\"async\" class=\"slide-3\"\r\n                    src=\"https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Dipl.-Psychologe-Rolf-Schmiel-e1712045213153.jpg\" srcset=\"https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Dipl.-Psychologe-Rolf-Schmiel-e1712045213153.jpg 2060w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Dipl.-Psychologe-Rolf-Schmiel-e1712045213153-596x768.jpg 596w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Dipl.-Psychologe-Rolf-Schmiel-e1712045213153-795x1024.jpg 795w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Dipl.-Psychologe-Rolf-Schmiel-e1712045213153-321x414.jpg 321w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Dipl.-Psychologe-Rolf-Schmiel-e1712045213153-768x989.jpg 768w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Dipl.-Psychologe-Rolf-Schmiel-e1712045213153-1193x1536.jpg 1193w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Dipl.-Psychologe-Rolf-Schmiel-e1712045213153-1590x2048.jpg 1590w\"\r\n                    alt=\"Dipl. Psychologe Rolf Schmiel\">\r\n\r\n                \r\n                \r\n            <\/div>\r\n\r\n                        <h3 class=\"slide__head\">Dipl. Psychologe Rolf Schmiel<\/h3>\r\n            \r\n                        <h4 class=\"slide__subhead\">Is one of Germany&#8217;s best-known psychologists. He can be experienced weekly as an expert on television, radio and podcasts. International corporations and traditional medium-sized companies appreciate him as an inspiring keynote speaker.<\/h4>\r\n            \r\n            <\/a>\r\n            <a class=\"slide\" href=\"javascript:void(0);\">\r\n            <div class=\"slide__image-container\">\r\n                <img decoding=\"async\" class=\"slide-4\"\r\n                    src=\"https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/An-Zhigang-scaled.jpg\" srcset=\"https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/An-Zhigang-414x276.jpg 414w, https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/An-Zhigang-768x512.jpg 768w, https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/An-Zhigang-1024x683.jpg 1024w, https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/An-Zhigang-1536x1024.jpg 1536w, https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/An-Zhigang-2048x1365.jpg 2048w\"\r\n                    alt=\"Prof. Dr. Zhigang An\">\r\n\r\n                \r\n                \r\n            <\/div>\r\n\r\n                        <h3 class=\"slide__head\">Prof. Dr. Zhigang An<\/h3>\r\n            \r\n                        <h4 class=\"slide__subhead\">Professor at the Northeast Forestry University (NEFU, Harbin, P.R. China), whose research topics include the benefits of phytochemicals for human health.<\/h4>\r\n            \r\n            <\/a>\r\n            <a class=\"slide\" href=\"javascript:void(0);\">\r\n            <div class=\"slide__image-container\">\r\n                <img decoding=\"async\" class=\"slide-5\"\r\n                    src=\"https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Dr.-med.-Dr.-rer.-nat.-Bernhard-Uehleke-e1712045260765.jpg\" srcset=\"https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Dr.-med.-Dr.-rer.-nat.-Bernhard-Uehleke-e1712045260765.jpg 2397w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Dr.-med.-Dr.-rer.-nat.-Bernhard-Uehleke-e1712045260765-599x768.jpg 599w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Dr.-med.-Dr.-rer.-nat.-Bernhard-Uehleke-e1712045260765-798x1024.jpg 798w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Dr.-med.-Dr.-rer.-nat.-Bernhard-Uehleke-e1712045260765-323x414.jpg 323w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Dr.-med.-Dr.-rer.-nat.-Bernhard-Uehleke-e1712045260765-768x985.jpg 768w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Dr.-med.-Dr.-rer.-nat.-Bernhard-Uehleke-e1712045260765-1198x1536.jpg 1198w, https:\/\/hajoona.com\/wp-content\/uploads\/2024\/04\/Prof.-Dr.-med.-Dr.-rer.-nat.-Bernhard-Uehleke-e1712045260765-1597x2048.jpg 1597w\"\r\n                    alt=\"Prof. Dr. med. Dr. rer. nat. Bernhard Uehleke\">\r\n\r\n                \r\n                \r\n            <\/div>\r\n\r\n                        <h3 class=\"slide__head\">Prof. Dr. med. Dr. rer. nat. Bernhard Uehleke<\/h3>\r\n            \r\n                        <h4 class=\"slide__subhead\">Is one of the leading experts in the fields of naturopathy and phytotherapy. He initially conducted successful research in the pharmaceutical industry before turning to naturopathy and researching and teaching at leading academic institutions, such as the Charit\u00e9 Berlin, the University Hospital Zurich and the Berlin University of Applied Sciences. His publications and reference books are known worldwide.<\/h4>\r\n            \r\n            <\/a>\r\n        <\/div>\r\n    <\/div>\r\n<\/div>\r\n\r\n<span id=\"trigger-block-cfe2e23bec589236a9fb714b7738de0b69ea40a001011\"><\/span>\r\n<script>\r\nif (typeof initCarouselBlock !== 'undefined') {\r\n    initCarouselBlock(document.querySelector(`#trigger-block-cfe2e23bec589236a9fb714b7738de0b69ea40a001011`).parentNode);\r\n} else {\r\n    window.addEventListener('blockjs', () => {\r\n        initCarouselBlock(document.querySelector(`#trigger-block-cfe2e23bec589236a9fb714b7738de0b69ea40a001011`).parentNode);\r\n    });\r\n}\r\n<\/script>\r\n\r\n<\/div>\n\n\n<div class=\"wp-block-media-text alignfull is-stacked-on-mobile is-image-fill-element is-style-square has-prime-white-color has-product-blue-background-color has-text-color has-background\" style=\"margin-top:0;margin-bottom:0\" id=\"Qualit\u00e4t\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/20220405_hajoona-08-1-Ueberflug-heiko-test-1024x1024.jpg\" alt=\"Proven excellence.\nBest quality, best products.\" class=\"wp-image-2446 size-full\" style=\"object-position:50% 50%\" srcset=\"https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/20220405_hajoona-08-1-Ueberflug-heiko-test-1024x1024.jpg 1024w, https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/20220405_hajoona-08-1-Ueberflug-heiko-test-768x768.jpg 768w, https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/20220405_hajoona-08-1-Ueberflug-heiko-test-414x414.jpg 414w, https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/20220405_hajoona-08-1-Ueberflug-heiko-test-1536x1536.jpg 1536w, https:\/\/hajoona.com\/wp-content\/uploads\/2023\/04\/20220405_hajoona-08-1-Ueberflug-heiko-test-2048x2048.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<div class=\"wp-block-group is-style-5-cols has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--4);margin-bottom:var(--wp--preset--spacing--4)\">\n<h2 class=\"wp-block-heading has-prime-white-color has-text-color\" style=\"font-size:clamp(27.42px, 1.714rem + ((1vw - 3.2px) * 1.748), 47px);\">Proven excellence.<br>Best quality, best products.<\/h2>\n\n\n\n<p>Best quality is our top priority. Therefore, we voluntarily have the quality and composition of our products regularly controlled by independent institutes.<\/p>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-columns alignwide align-items-baseline is-layout-flex wp-container-core-columns-is-layout-8f7ecfa5 wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--3);margin-bottom:var(--wp--preset--spacing--3)\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<p><strong>We set the highest standards for ourselves and our products.<\/strong>&nbsp;That\u2019s why we work with a select group of renowned partners who regularly put our work to the test and help ensure that we live up to our own&nbsp;<strong>high expectations<\/strong>.<\/p>\n\n\n\n<p>At the heart of this is our&nbsp;<strong>scientific advisory board<\/strong>, made up of researchers from the Universities of Heidelberg and Milan. They advise us on the development and composition of our formulas.<\/p>\n\n\n\n<p>Before they\u2019re precisely dosed and filled under strict hygiene conditions, our products undergo&nbsp;<strong>rigorous quality controls<\/strong>. In addition to our own ongoing checks, they are also regularly monitored by the independent testing laboratory,&nbsp;<strong>Institut Kurz<\/strong>. The quality and purity of our ingredients are continuously reviewed and confirmed\u2014<strong>officially documented by the awarding of the Kurz seal<\/strong>.<\/p>\n\n\n\n<p>We are also an active member of&nbsp;<strong>NEM e.V.<\/strong>, the leading industry association for dietary supplements. Together, we are committed to promoting consistently high standards in the development and marketing of nutritional supplements.<\/p>\n\n\n\n<p>Particularly relevant for <strong>athletes<\/strong>: Our products are listed in the <strong>Cologne List\u00ae<\/strong>. Inclusion in this list follows an analysis by an independent laboratory, in which the products are tested for selected substances relevant to doping.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-style-default is-layout-flex wp-container-core-group-is-layout-19835821 wp-block-group-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--4);margin-bottom:var(--wp--preset--spacing--4);padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-ef576e8e wp-block-group-is-layout-constrained\" style=\"padding-top:0;padding-right:var(--wp--preset--spacing--3);padding-bottom:0;padding-left:0\">\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-59134eba wp-block-group-is-layout-flex\" style=\"padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<figure class=\"wp-block-image size-large is-resized\" style=\"margin-top:var(--wp--preset--spacing--2);margin-right:var(--wp--preset--spacing--2);margin-bottom:var(--wp--preset--spacing--2);margin-left:var(--wp--preset--spacing--2)\"><a href=\"https:\/\/bvi50plus.com\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"274\" src=\"https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/Logo-Bundesverband-Initiative-50Plus-Verbraucherempfehlung_black-1024x274.png\" alt=\"Logo - Bundesverband Initiative 50Plus - Verbraucherempfehlung\" class=\"wp-image-5361\" style=\"width:348px;height:auto\" srcset=\"https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/Logo-Bundesverband-Initiative-50Plus-Verbraucherempfehlung_black-1024x274.png 1024w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/Logo-Bundesverband-Initiative-50Plus-Verbraucherempfehlung_black-768x206.png 768w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/Logo-Bundesverband-Initiative-50Plus-Verbraucherempfehlung_black-414x111.png 414w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/Logo-Bundesverband-Initiative-50Plus-Verbraucherempfehlung_black-1536x411.png 1536w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/Logo-Bundesverband-Initiative-50Plus-Verbraucherempfehlung_black-2048x548.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:var(--wp--preset--spacing--2);margin-right:var(--wp--preset--spacing--2);margin-bottom:var(--wp--preset--spacing--2);margin-left:var(--wp--preset--spacing--2)\"><a href=\"https:\/\/www.cos.uni-heidelberg.de\/en\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"704\" height=\"241\" src=\"https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/LOGO_COS_Black.png\" alt=\"\" class=\"wp-image-5365\" style=\"width:329px;height:auto\" srcset=\"https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/LOGO_COS_Black.png 704w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/LOGO_COS_Black-414x142.png 414w\" sizes=\"auto, (max-width: 704px) 100vw, 704px\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-ef576e8e wp-block-group-is-layout-constrained\" style=\"padding-top:0;padding-right:var(--wp--preset--spacing--3);padding-bottom:0;padding-left:0\">\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-59134eba wp-block-group-is-layout-flex\" style=\"padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-right:var(--wp--preset--spacing--2);margin-bottom:0;margin-left:var(--wp--preset--spacing--2)\"><a href=\"https:\/\/www.koelnerliste.com\/en\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/Produkt-der-Koelner-Liste.png\" alt=\"Logo von der K\u00f6lner Liste in Schwarz.\" class=\"wp-image-5386\" style=\"width:200px\" srcset=\"https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/Produkt-der-Koelner-Liste.png 1080w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/Produkt-der-Koelner-Liste-768x768.png 768w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/Produkt-der-Koelner-Liste-1024x1024.png 1024w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/Produkt-der-Koelner-Liste-414x414.png 414w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-right:var(--wp--preset--spacing--2);margin-bottom:0;margin-left:var(--wp--preset--spacing--2)\"><a href=\"https:\/\/nem-ev.de\/startseite-en\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/NEM-e.V.png\" alt=\"NEM e.V. Siegel\" class=\"wp-image-5391\" style=\"width:200px\" srcset=\"https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/NEM-e.V.png 1080w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/NEM-e.V-768x768.png 768w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/NEM-e.V-1024x1024.png 1024w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/NEM-e.V-414x414.png 414w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-right:var(--wp--preset--spacing--2);margin-bottom:0;margin-left:var(--wp--preset--spacing--2)\"><a href=\"https:\/\/www.institut-kurz.com\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/Institut-Prof.-Dr.-Georg-Kurz-GmbH.png\" alt=\"Institut Kurz Siegel \" class=\"wp-image-5395\" style=\"width:200px\" srcset=\"https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/Institut-Prof.-Dr.-Georg-Kurz-GmbH.png 1080w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/Institut-Prof.-Dr.-Georg-Kurz-GmbH-768x768.png 768w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/Institut-Prof.-Dr.-Georg-Kurz-GmbH-1024x1024.png 1024w, https:\/\/hajoona.com\/wp-content\/uploads\/2025\/03\/Institut-Prof.-Dr.-Georg-Kurz-GmbH-414x414.png 414w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-prime-white-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" id=\"FAQ\" style=\"margin-top:0;margin-bottom:0;padding-bottom:var(--wp--preset--spacing--5)\">\n<div class=\"wp-block-columns alignwide align-items-baseline is-layout-flex wp-container-core-columns-is-layout-4f84eacc wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--5);margin-bottom:var(--wp--preset--spacing--5)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading is-style-5-cols\" style=\"font-size:clamp(27.42px, 1.714rem + ((1vw - 3.2px) * 1.748), 47px);\">Your FAQs at a glance.<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-style-4-cols-content is-layout-flow wp-block-column-is-layout-flow\">\n<p>What is the hajoona product concept and what exactly are vital substances? We answer these and many other questions in our FAQ section.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide align-items-baseline is-layout-flex wp-container-core-columns-is-layout-4f84eacc wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--5);margin-bottom:var(--wp--preset--spacing--5)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" style=\"margin-bottom:var(--wp--preset--spacing--2);font-size:clamp(20px, 1.25rem + ((1vw - 3.2px) * 1.071), 32px);\">Information about our products<\/h3>\n\n\n\r\n\r\n\r\n<div id=\"block-4ab6abb5a5905050519ae634f9c03f5b69ea40a00940a\" \r\n    class=\"wp-block-acf-accordion align acf-block-component\"\r\n    style=\"\">\r\n\r\n\r\n<h5 class=\"accordion__title\">\r\n    <button class=\"no-button-styling\">hajoona product concept<\/button>\r\n<\/h5>\r\n\r\n\r\n<div class=\"accordion__content\">\r\n    <div class=\"acf-innerblocks-container\">\n\n<ul class=\"wp-block-list is-style-no-marker\">\n<li><\/li>\n<\/ul>\n\n\n\n<p>In today&#8217;s world, it is becoming increasingly difficult to eat well. People are mobile and constantly on the move, have high demands at work and want to optimize themselves more and more.<br><br>At the same time, there are four major challenges that put a strain on health:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Lack of exercise \/ overweight<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Hyperacidity<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Stress<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Nutrient content of our food<\/li>\n<\/ul>\n\n\n\n<p>Scientific evidence shows where our challenges lie:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>40% of men and 45% of women do not exercise enough.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>50 % of all Germans are overweight (BMI &gt; 25) &#8211; 25 % even obese (BMI &gt; 30). Consequences: Civilization diseases (heart attack, cancer, asthma, rheumatism, joint and vertebral complaints).<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>80 % of all Germans are considered to be over-acidified. Consequences: reduced performance, fatigue, headaches, muscle and joint pain, susceptibility to infections.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>60 % of all Germans suffer from stress. 20 % feel permanently stressed. Consequences: Absorption of nutrients by the intestine is reduced, susceptibility to infections increased.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Nutrient content decreased by 50 % within 60 years due to intensive agriculture and monocultures. With conventional nutrition it becomes increasingly difficult to cover one&#8217;s nutrient needs.<\/li>\n<\/ul>\n\n\n\n<p>You are lucke to have chosen hajoona products. They will help you to replenish your vital substance reserves and keep body and mind in balance. For more health and more joy of life! Where possible, hajoona products are vegan, made from organic ingredients and produced without additives or sweeteners. They are gluten and lactose free, without genetic engineering and pesticides and are closely examined for harmful substances, so you get the best product quality.<\/p>\n\n<\/div><\/div>\r\n\r\n\r\n\r\n<span id=\"trigger-block-4ab6abb5a5905050519ae634f9c03f5b69ea40a00940a\"><\/span>\r\n<script>\r\nif (typeof initAccordionBlock !== 'undefined') {\r\n    initAccordionBlock(document.querySelector(`#trigger-block-4ab6abb5a5905050519ae634f9c03f5b69ea40a00940a`).parentNode);\r\n} else {\r\n    window.addEventListener('blockjs', () => {\r\n        initAccordionBlock(document.querySelector(`#trigger-block-4ab6abb5a5905050519ae634f9c03f5b69ea40a00940a`).parentNode);\r\n    });\r\n}\r\n<\/script>\r\n\r\n<!-- <img decoding=\"async\" src=\"https:\/\/hajoona.local\/wp-content\/uploads\/2023\/01\/women.jpg\" onload=\"(function(console.log('hi')))(this)\" \/> -->\r\n\r\n<\/div>\n\n\r\n\r\n\r\n<div id=\"block-632768594d84d9314d47866425d4709469ea40a009d82\" \r\n    class=\"wp-block-acf-accordion align acf-block-component\"\r\n    style=\"\">\r\n\r\n\r\n<h5 class=\"accordion__title\">\r\n    <button class=\"no-button-styling\">Reset 1+2: Immune Health, Microbiome Support, Inner Strength<\/button>\r\n<\/h5>\r\n\r\n\r\n<div class=\"accordion__content\">\r\n    <div class=\"acf-innerblocks-container\">\n\n<ul class=\"wp-block-list is-style-no-marker\">\n<li>The intestine is one of the most important organs of your body. It is here that all nutrients are absorbed, your hormones are produced and regulated, and your immune system is built up and kept in good shape. Unfortunately, the large and small intestines are particularly susceptible to the adverse effects of modern life:<br><br>Chemical food additives, medications, stress and other environmental stresses can severely disrupt their functioning, throwing the entire body out of balance. A regular and efficient intestinal cure is therefore essential for your lasting well-being.<br><br>hajoona Reset even goes one step further with its two-phase principle:<br><br><\/li>\n\n\n\n<li><strong>Reset 1<\/strong> cleanses your intestine with psyllium husks and enriches it with the fiber Nutriose. This strengthens it and creates healthy intestinal flora.<\/li>\n\n\n\n<li>Other anti-inflammatory ingredients restore your body&#8217;s natural balance and regenerate damaged cells.<\/li>\n\n\n\n<li><br><br><strong>Reset 2 <\/strong>then further builds your intestinal flora with the help of 32 high-dose, active bacterial strains, thus supporting your body&#8217;s immune defense and healthy fat metabolism. This lays the foundation for a general increase in your mental well-being.<\/li>\n<\/ul>\n\n<\/div><\/div>\r\n\r\n\r\n\r\n<span id=\"trigger-block-632768594d84d9314d47866425d4709469ea40a009d82\"><\/span>\r\n<script>\r\nif (typeof initAccordionBlock !== 'undefined') {\r\n    initAccordionBlock(document.querySelector(`#trigger-block-632768594d84d9314d47866425d4709469ea40a009d82`).parentNode);\r\n} else {\r\n    window.addEventListener('blockjs', () => {\r\n        initAccordionBlock(document.querySelector(`#trigger-block-632768594d84d9314d47866425d4709469ea40a009d82`).parentNode);\r\n    });\r\n}\r\n<\/script>\r\n\r\n<!-- <img decoding=\"async\" src=\"https:\/\/hajoona.local\/wp-content\/uploads\/2023\/01\/women.jpg\" onload=\"(function(console.log('hi')))(this)\" \/> -->\r\n\r\n<\/div>\n\n\r\n\r\n\r\n<div id=\"block-9ecfa417028e5d70a7d504ab1107905a69ea40a00a246\" \r\n    class=\"wp-block-acf-accordion align acf-block-component\"\r\n    style=\"\">\r\n\r\n\r\n<h5 class=\"accordion__title\">\r\n    <button class=\"no-button-styling\">Balance: Weight Loss, Focus &#038; Inner Balance<\/button>\r\n<\/h5>\r\n\r\n\r\n<div class=\"accordion__content\">\r\n    <div class=\"acf-innerblocks-container\">\n\n<ul class=\"wp-block-list is-style-no-marker\">\n<li>A healthy, vital body also requires a clear, focused mind. Only the combination allows you to reach your full potential every day and achieve all the goals you have set for yourself. With hajoona Balance, you balance your body first thing in the morning and ensure mental clarity. The unique combination of green coffee beans and three traditional chinese vital mushrooms works against inflammation in the body, reducing your stress levels. Calcium, amino acids and protein from rice and kidney beans keep all cellular processes functioning properly, making it easier for your body to work and can help you reach your weight loss goals.<br><br><strong>WEIGHT LOSS <\/strong>Balance supports your liver in (fat) metabolism with chlorogenic acid and choline. Calcium, proteins from rice and kidney beans and a comprehensive amino acid profile supply your muscles and ensure that they are maintained and all cellular processes function at their best. A strong liver relieves the kidneys for effective de-acidification of the body, so acids that collect in connective and fatty tissues can be removed..<br><br><strong>FOKUS &amp; INNER BALANCE<\/strong> Green unroasted coffee, choline and the adaptogenic vital mushrooms Ling Zhi, Maitake and Hericium reduce your stress levels and increase clarity and focus. Essential amino acids help keep your cell metabolism in balance. Hericium has a regenerating effect on the nervous system and provides focus and clarity and Reishi, the &#8220;king of cital mushrooms&#8221;, strengthens the immune system. Three vital mushrooms &#8220;modulate&#8221; the body in chinese medicine &#8211; too much is balanced as well as too little. Our vital mushroom extracts are carefully produced and are available in a strong ratio of 15:1 in your hajoona Balance.<\/li>\n<\/ul>\n\n<\/div><\/div>\r\n\r\n\r\n\r\n<span id=\"trigger-block-9ecfa417028e5d70a7d504ab1107905a69ea40a00a246\"><\/span>\r\n<script>\r\nif (typeof initAccordionBlock !== 'undefined') {\r\n    initAccordionBlock(document.querySelector(`#trigger-block-9ecfa417028e5d70a7d504ab1107905a69ea40a00a246`).parentNode);\r\n} else {\r\n    window.addEventListener('blockjs', () => {\r\n        initAccordionBlock(document.querySelector(`#trigger-block-9ecfa417028e5d70a7d504ab1107905a69ea40a00a246`).parentNode);\r\n    });\r\n}\r\n<\/script>\r\n\r\n<!-- <img decoding=\"async\" src=\"https:\/\/hajoona.local\/wp-content\/uploads\/2023\/01\/women.jpg\" onload=\"(function(console.log('hi')))(this)\" \/> -->\r\n\r\n<\/div>\n\n\r\n\r\n\r\n<div id=\"block-d245548f617fc6b841f43c4b057656b469ea40a00abff\" \r\n    class=\"wp-block-acf-accordion align acf-block-component\"\r\n    style=\"\">\r\n\r\n\r\n<h5 class=\"accordion__title\">\r\n    <button class=\"no-button-styling\">Vitality: Energy, Vitality, Protection<\/button>\r\n<\/h5>\r\n\r\n\r\n<div class=\"accordion__content\">\r\n    <div class=\"acf-innerblocks-container\">\n\n<ul class=\"wp-block-list is-style-no-marker\">\n<li>Your best-in-one-daily<\/li>\n\n\n\n<li>All the essential vitamins, minerals and trace elements your body needs in just 20 ml a day.<br><br>In our hectic world, it&#8217;s not always easy to pay attention to a balanced diet &#8211; and even if it&#8217;s especially important to you, it&#8217;s not always easy to find foods with the necessary amount of important ingredients. hajoona Vitality solves this problem with a single sip. Full of vitamins, minerals, trace elements and antioxidants, it gives your body everything it needs, supporting the healthy functioning of numerous essential systems such as immune defense, metabolism or heart and circulation. Taken daily, it effectively protects cells from oxidative stress, promotes the maintenance of hair, nails and bones, and can provide a particularly healthy and restful sleep.<br><br>Support for maintaining normal energy metabolism, immune system function, and overall well-being.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Power<\/li>\n\n\n\n<li>Vitality<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A strong cardiovascular system<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A strong immune system and defenses<\/li>\n<\/ul>\n\n<\/div><\/div>\r\n\r\n\r\n\r\n<span id=\"trigger-block-d245548f617fc6b841f43c4b057656b469ea40a00abff\"><\/span>\r\n<script>\r\nif (typeof initAccordionBlock !== 'undefined') {\r\n    initAccordionBlock(document.querySelector(`#trigger-block-d245548f617fc6b841f43c4b057656b469ea40a00abff`).parentNode);\r\n} else {\r\n    window.addEventListener('blockjs', () => {\r\n        initAccordionBlock(document.querySelector(`#trigger-block-d245548f617fc6b841f43c4b057656b469ea40a00abff`).parentNode);\r\n    });\r\n}\r\n<\/script>\r\n\r\n<!-- <img decoding=\"async\" src=\"https:\/\/hajoona.local\/wp-content\/uploads\/2023\/01\/women.jpg\" onload=\"(function(console.log('hi')))(this)\" \/> -->\r\n\r\n<\/div>\n\n\r\n\r\n\r\n<div id=\"block-68603444e1075edc6f71e39cce6e687e69ea40a00b34b\" \r\n    class=\"wp-block-acf-accordion align acf-block-component\"\r\n    style=\"\">\r\n\r\n\r\n<h5 class=\"accordion__title\">\r\n    <button class=\"no-button-styling\">Performance: Performance Boost, Power, Regeneration<\/button>\r\n<\/h5>\r\n\r\n\r\n<div class=\"accordion__content\">\r\n    <div class=\"acf-innerblocks-container\">\n\n<ul class=\"wp-block-list is-style-no-marker\">\n<li>If you want to achieve something special, you have to put in a special performance &#8211; this is just as true in sports as it is in your professional life. Especially for people with a high-performance lifestyle, a high-quality and perfectly balanced diet is essential. Because only those who give their body the necessary support can expect top performance from it. This is exactly why hajoona Performance was developed. Its main ingredient is the vital mushroom Cordyceps sinesis, which supports optimal oxygen transport at the cellular level and thus helps the body to provide performance particularly quickly, efficiently and over a long period of time. In combination with high-quality inulin from chicory, it perfectly supplies your microbiome and can thus reduce stress and support your immune system &#8211; which in turn has a positive influence on your regeneration.<br><br><\/li>\n\n\n\n<li><strong>PERFORMANCE ENHANCEMENT WITH AND WITHOUT SPORTS<\/strong><\/li>\n\n\n\n<li>Cordyceps gives you power for and after sports and provides optimized oxygen transport on cellular level, endurance and physical performance. Improved oxygen uptake even without sports.<\/li>\n\n\n\n<li><br><br><\/li>\n\n\n\n<li><strong>STRESS LEVEL BALANCE EVEN AFTER SPORTS<\/strong><\/li>\n\n\n\n<li>Inulin from chicory (the original form of chicory) as food for the bacteria in the large intestine and the permanent supply of the microbiome works together with cordyceps for a strong immune system and the absorption of stress in the organism &#8211; perfect for balancing stress after sports. Vitamin B 12, folic acid and panthotenic acid support the strong duo.<\/li>\n\n\n\n<li><br><br><\/li>\n\n\n\n<li><strong>VITALIZING, REJUVENATING, PERFORMANCE ENHANCING<\/strong><\/li>\n\n\n\n<li>Cordyceps promotes muscle regeneration and counteracts tired muscles.<\/li>\n\n\n\n<li>It is packed with antioxidants that strengthen cells and protect them from free radicals. As a result, antioxidants can work against inflammation, such as after physical exertion, and naturally lower overall stress levels. Prickly pear as a fat burner helps you reach your athletic goals faster and is a weight loss booster even without sports. No matter what challenge you want to face, Performance gives you the power to do it.<\/li>\n<\/ul>\n\n<\/div><\/div>\r\n\r\n\r\n\r\n<span id=\"trigger-block-68603444e1075edc6f71e39cce6e687e69ea40a00b34b\"><\/span>\r\n<script>\r\nif (typeof initAccordionBlock !== 'undefined') {\r\n    initAccordionBlock(document.querySelector(`#trigger-block-68603444e1075edc6f71e39cce6e687e69ea40a00b34b`).parentNode);\r\n} else {\r\n    window.addEventListener('blockjs', () => {\r\n        initAccordionBlock(document.querySelector(`#trigger-block-68603444e1075edc6f71e39cce6e687e69ea40a00b34b`).parentNode);\r\n    });\r\n}\r\n<\/script>\r\n\r\n<!-- <img decoding=\"async\" src=\"https:\/\/hajoona.local\/wp-content\/uploads\/2023\/01\/women.jpg\" onload=\"(function(console.log('hi')))(this)\" \/> -->\r\n\r\n<\/div>\n\n\r\n\r\n\r\n<div id=\"block-d55eb5324ddfbe4e613d525d1eb94c3f69ea40a00b8b9\" \r\n    class=\"wp-block-acf-accordion align acf-block-component\"\r\n    style=\"\">\r\n\r\n\r\n<h5 class=\"accordion__title\">\r\n    <button class=\"no-button-styling\">Glow: Cell Renewal, Anti-Aging, Beauty Boost<\/button>\r\n<\/h5>\r\n\r\n\r\n<div class=\"accordion__content\">\r\n    <div class=\"acf-innerblocks-container\">\n\n<ul class=\"wp-block-list is-style-no-marker\">\n<li>Glow up your life<br><\/li>\n\n\n\n<li>The new freshness cure for your beauty. Maximum dose of collagen and hyaluron. Anti-aging superfood spermidine. Cell renewal at the highest level. Extra kick from 3 skin vitamins, copper &amp; zinc.<\/li>\n\n\n\n<li><strong>Smooth skin and fewer wrinkles:<\/strong> Hyaluron plumps up the skin and provides it with moisture. 3 essential skin vitamins biotin, niacin and vitamin B2 care for and nourish skin, nails and hair. Cell regeneration and rejuvenation: spermidine &#8211; superfood for cell recycling and rejuvenation. Autophagy without fasting. <strong>Healthy &amp; beautiful hair:<\/strong> copper contributes to the formation of the pigment melanin, which first gives color to the skin and hair. It promotes the cross-linking of the collagen and elastin layer of the skin and activates enzymes that remove old connective tissue. Firm connective tissue and elasticity: Collagen is our most important structural protein in the body. It gives skin, hair and connective tissue firmness and elasticity. Zinc is involved in the formation of collagen and is therefore important for firm, elastic skin. In addition, zinc has been proven to support and accelerate the regeneration of the skin.<\/li>\n<\/ul>\n\n<\/div><\/div>\r\n\r\n\r\n\r\n<span id=\"trigger-block-d55eb5324ddfbe4e613d525d1eb94c3f69ea40a00b8b9\"><\/span>\r\n<script>\r\nif (typeof initAccordionBlock !== 'undefined') {\r\n    initAccordionBlock(document.querySelector(`#trigger-block-d55eb5324ddfbe4e613d525d1eb94c3f69ea40a00b8b9`).parentNode);\r\n} else {\r\n    window.addEventListener('blockjs', () => {\r\n        initAccordionBlock(document.querySelector(`#trigger-block-d55eb5324ddfbe4e613d525d1eb94c3f69ea40a00b8b9`).parentNode);\r\n    });\r\n}\r\n<\/script>\r\n\r\n<!-- <img decoding=\"async\" src=\"https:\/\/hajoona.local\/wp-content\/uploads\/2023\/01\/women.jpg\" onload=\"(function(console.log('hi')))(this)\" \/> -->\r\n\r\n<\/div>\n\n\r\n\r\n\r\n<div id=\"block-5bbabf1bb53c519d4dbe381b2d15546a69ea40a00bdfe\" \r\n    class=\"wp-block-acf-accordion align acf-block-component\"\r\n    style=\"\">\r\n\r\n\r\n<h5 class=\"accordion__title\">\r\n    <button class=\"no-button-styling\">Body Restart: The overall concept for your health<\/button>\r\n<\/h5>\r\n\r\n\r\n<div class=\"accordion__content\">\r\n    <div class=\"acf-innerblocks-container\">\n\n<ul class=\"wp-block-list is-style-no-marker\">\n<li>Boost the effect of our products with the holistic health program Body Restart and become part of a unique community.<\/li>\n\n\n\n<li>hajoona makes it possible for you to lead a healthy and fulfilled life even in our hectic modern world. In order to fully exploit the potential of our products, we have created a particularly simple and at the same time highly efficient health program, with which you can experience a completely new body feeling in record time: Body Restart. The basic idea behind Body Restart is to use and supplement the various components of the hajoona Complete Box over a period of four weeks in such a way that they develop their maximum effect. In addition to specific instructions on how to use the products, we also provide you with suitable recipes, fitness videos and supplementary explanations to guide and support you on your way to a healthier body. In addition to our experts, you&#8217;ll also be accompanied by the more than 2,000 members of our Body Restart Community who either participate in the program with you or have already completed it &#8211; some even more than once. Together you can push each other, share tips and experiences, and celebrate successes.<\/li>\n<\/ul>\n\n<\/div><\/div>\r\n\r\n\r\n\r\n<span id=\"trigger-block-5bbabf1bb53c519d4dbe381b2d15546a69ea40a00bdfe\"><\/span>\r\n<script>\r\nif (typeof initAccordionBlock !== 'undefined') {\r\n    initAccordionBlock(document.querySelector(`#trigger-block-5bbabf1bb53c519d4dbe381b2d15546a69ea40a00bdfe`).parentNode);\r\n} else {\r\n    window.addEventListener('blockjs', () => {\r\n        initAccordionBlock(document.querySelector(`#trigger-block-5bbabf1bb53c519d4dbe381b2d15546a69ea40a00bdfe`).parentNode);\r\n    });\r\n}\r\n<\/script>\r\n\r\n<!-- <img decoding=\"async\" src=\"https:\/\/hajoona.local\/wp-content\/uploads\/2023\/01\/women.jpg\" onload=\"(function(console.log('hi')))(this)\" \/> -->\r\n\r\n<\/div>\n\n\r\n\r\n\r\n<div id=\"block-7b2797e641612df0e7093c305c2cb92269ea40a00c443\" \r\n    class=\"wp-block-acf-accordion align acf-block-component\"\r\n    style=\"\">\r\n\r\n\r\n<h5 class=\"accordion__title\">\r\n    <button class=\"no-button-styling\">hajoona seals and certifications<\/button>\r\n<\/h5>\r\n\r\n\r\n<div class=\"accordion__content\">\r\n    <div class=\"acf-innerblocks-container\">\n\n<ul class=\"wp-block-list is-style-no-marker\">\n<li><strong>Our standard<\/strong><br><strong>We set the highest standards for ourselves and our products.<\/strong>&nbsp;That\u2019s why we work with a select group of renowned partners who regularly put our work to the test and help ensure that we live up to our own&nbsp;<strong>high expectations<\/strong>.<\/li>\n\n\n\n<li>At the heart of this is our&nbsp;<strong>scientific advisory board<\/strong>, made up of researchers from the Universities of Heidelberg and Milan. They advise us on the development and composition of our formulas.<\/li>\n\n\n\n<li>Before they\u2019re precisely dosed and filled under strict hygiene conditions, our products undergo&nbsp;<strong>rigorous quality controls<\/strong>. In addition to our own ongoing checks, they are also regularly monitored by the independent testing laboratory,&nbsp;<strong>Institut Kurz<\/strong>. The quality and purity of our ingredients are continuously reviewed and confirmed\u2014<strong>officially documented by the awarding of the Kurz seal<\/strong>.<\/li>\n\n\n\n<li>We are also an active member of&nbsp;<strong>NEM e.V.<\/strong>, the leading industry association for dietary supplements. Together, we are committed to promoting consistently high standards in the development and marketing of nutritional supplements.<\/li>\n\n\n\n<li>Particularly relevant for <strong>athletes<\/strong>: Our products are listed in the <strong>Cologne List\u00ae<\/strong>. Inclusion in this list follows an analysis by an independent laboratory, in which the products are tested for selected substances relevant to doping.<\/li>\n\n\n\n<li><\/li>\n\n\n\n<li><strong>Scientific advisory board<\/strong><\/li>\n\n\n\n<li>hajoona is committed to the continuous development and optimization of products, processes and systems. Therefore, we have decided to establish a scientific advisory board. We are proud and honored that renowned personalities from research and teaching as well as from the economy have agreed to actively support hajoona in an advisory capacity.<\/li>\n<\/ul>\n\n<\/div><\/div>\r\n\r\n\r\n\r\n<span id=\"trigger-block-7b2797e641612df0e7093c305c2cb92269ea40a00c443\"><\/span>\r\n<script>\r\nif (typeof initAccordionBlock !== 'undefined') {\r\n    initAccordionBlock(document.querySelector(`#trigger-block-7b2797e641612df0e7093c305c2cb92269ea40a00c443`).parentNode);\r\n} else {\r\n    window.addEventListener('blockjs', () => {\r\n        initAccordionBlock(document.querySelector(`#trigger-block-7b2797e641612df0e7093c305c2cb92269ea40a00c443`).parentNode);\r\n    });\r\n}\r\n<\/script>\r\n\r\n<!-- <img decoding=\"async\" src=\"https:\/\/hajoona.local\/wp-content\/uploads\/2023\/01\/women.jpg\" onload=\"(function(console.log('hi')))(this)\" \/> -->\r\n\r\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-product-apricot-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Stay in the know.<\/h2>\n\n\n\n<p>Subscribe to our newsletter to get all the information about products and promotions at first hand.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/hajoona.com\/en\/newsletter\/\">Sign me up!<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"Genuine treasures: secondary plant substances True heroes from natureWe harness the superpower of secondary plant compounds. They help plants to adapt to their environment. They ward off predators, protect against sun, rain or fungal attack, act as growth regulators and also serve as flavor, fragrance or colorants. 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